Links Of London have been offering a diverse mix of contemporary men and women’s jewellery for over two decades. The brand was founded in 1990, when a restaurant owner commissioned the manufacture of a pair of cufflinks as a gift for his loyal customers and received a request for a pair of fish cufflinks. Links Of London was born and exclusive London fashion store Harvey Nichols loved the idea and design. They loved it so much so that they ordered a whole collection. Since then, Links has risen to fame internationally for crafting beautiful, unique and bold jewellery designs in sterling silver and 18k gold. In more recent years, stylish leather and silverware for the home and work place has been added to the brand.
Links Of London were named Jewellery Brand Of The Year for the third year running in 2007 at the prestigious UK Jewellery Awards, adding to their vast list of previous award wins (including Silver Designer Of The Year in 1996 and Best design in Precious Metal in 1999). The fame of the brand has grown and grown, with famous faces such as Cat Deeley gracing advertisement campaigns.
In 2002 links launched the Sweetie Bracelet. Based on the candy bracelets we wore as children, it sparked a global phenomenon and quickly became the icon of the Links Of London brand. There is a magical selection of special, individual charms which can be added to the Sweetie Bracelet via small split rings, or it can be worn alone for a contemporary classic twist.
The brand embraces individuality and creativity; therefore there is room for engraving on the jewellery, embossing on leather goods (such as wallets and card holders), and a vast choice of signature charm bars found in every Links stockist store. Get caught up in Links fever and create your own style.
Steffans are official stockists of Links Of London.
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